PR Award Winners
We have revamped our awards programs. Bulldog’s PR Awards – which are a consolidation of our media relations, digital & social media, non-profit and corporate social responsibility awards programs have just closed for 2018. Meet your winners!
Select a level to view the winners:
Grand Prize
Rogers & Cowan
Best PR Campaign of 2017
" AARP Studios' "Dinner with Don""
GRAND PRIZEGold
Rogers & Cowan
Best Arts & Entertainment Campaign
"AARP Studios' "Dinner with Don""
GoldMaxim Integrated
Best B2B Product Launch
"ocket IO: Putting the Power of Industry 4.0 in Your Pocket"
GoldHavas Formula
Best Beauty, Fashion or Lifestyle campaign
"Maui Jim: The View is Better from Here"
GoldHL Group
Best Brand Launch
"11 Honore Launch"
GoldNewlink Group
Best Business to Business Campaign
"Millicom - Tigo Business Forums"
GoldSHIFT Communications
Best Business to Consumer Campaign
"The Road to End Distracted Driving"
GoldOgilvy Public Relations Sri Lanka
Best Campaign on a Shoestring Budget
"UNCOVER THE TRUTH"
GoldUncharted Digital
Best Campaign over $10,000
"DTLA: Make It Yours"
GoldUncharted Digital
Best Community Relations Campaign
"DTLA: Make It Yours"
GoldSHIFT Communications
Best Consumer Product Launch
"Now You’re Cookin’ with the New SmartChef® Gas Grill"
GoldFinn Partners
Best Consumer Product Launch
"The Sweet Smell of Success - Cinnabon Cookie BonBite"
GoldKaiser Permanente Northern California
Best Crisis Management
"Facing a Firestorm: The Pre-Dawn Evacuation of a Hospital Communicating a natural disaster to multiple audiences, from evacuation through recovery"
GoldRF|Binder
Best Education Campaign
"Repositioning an Established Brand to Reflect a New Corporate Vision"
GoldState Street Corporation
Best Financial Services Campaign
"Staring Down Wall Street: State Street's Fearless Girl"
GoldWeber Shandwick
Best Food & Beverages Campaign
"BUILT WITH CHOCOLATE MILK Transforming Classic Kid’s Drink to Athlete’s Secret Weapon"
GoldLKP Consulting Ltd.
Best Fundraising Campaign
"The Denver Hospice CareGiving 2017"
GoldStrauss Media Strategies
Best Government/ Public Service Campaign
"2017 U.S. Conference of Mayors"
GoldKivvit
Best Green/ Environmental/ Sustainability Campaign
"DSM Change the World"
GoldCancer Treatment Centers of America
Best Healthcare Campaign
"Prostate Pep Talk"
GoldUSPS
Best Internal Communications
"Holistic Approach to Employee Engagement"
GoldPushpay
Best Investor Relations
"Pushpay Investor Relations"
GoldIBM
Best Issue/ Cause Advocacy Campaign
"IBM's Fight for Equality in the Lone Star State"
GoldFleishmanHillard
Best Media Relations Campaign
"Anheuser-Busch's Emergency Water Donations"
GoldSinger Associates
Best Newsroom
"Richmond Standard – A Community-Driven News Source in Richmond California"
Gold3rd Coast PR
Best Not-for-Profit/ Association Campaign
"Gift of Adoption Pro Bono Influencer Program: Raising Awareness for a Cause"
GoldIBM
Best Public Affairs Campaign
"BM's Fight for Equality in the Lone Star State"
GoldDaishowa-Marubeni International Ltd., Peace River Pulp Division
Best Special Event or Publicity Stunt
"Fighting Hate with Kindness"
GoldPulpPR
Best Technology/Software Campaign
"Hanson Robotics"
GoldOgilvy
Best Travel & Tourism Campaign
"“A NIGHT AT” the Home of Guinness"
GoldPMK*BNC
Best Use of Influencers
"Destiny 2's 2017 INFLUENCER CAMPAIGN"
GoldPMK*BNC
Best Use of Personality/Celebrity
"Ready. Raise. Rise. by Ogilvy and Activision Engages Athletes to Fuel Excitement for Call of Duty: WWII"
GoldStanton PR and Marketing
Best Use of Research – Business/Consumer
"Developing Buzz Through Personal Finance Surveys"
GoldRogers & Cowan
Best Use of Social Media
"AARP Studios' "Dinner with Don""
GoldOgilvy
Best Use of Video/Multimedia
"LG Electronics x New York Film Festival"
GoldICR
Best Viral Campaign
"Gut Check: Dad Bods Rule"
GoldCision
Excellence in PR Measurement
"Cision Intelligence for the Stroke Association: A New Era for Stroke"
GoldSHIFT Communications
WOW! Award
"Big Mac ATM Brings Swagger Back to Boston"
GoldSilver
Murphy O'Brien Public Relations
Best Travel, Hospitality & Destinations Campaign
"Thompson Seattle"
SilverDairy Queen, Crossroads and Barkley
Best Food & Beverages Campaign
"DQ Singles Blizzard"
SilverHavas PR North America
Best New Product Launch – Consumer
"Making Green Giant Big Again"
SilverFlashpoint PR
Best Use of Broadcast Video – Business/Consumer
"A LEGO Yellow Submarine Comes to Life"
SilverM&C Saatchi PR
Best Campaign Under $25,000
"A Grand Slam Start-Up Launch for GameHedge"
SilverArketi Group
Best Technology Campaign – Business
"NCR Silver – Focused Media Relations Builds a Technology Thought Leader"
SilverCigna
Best Issue/Cause Advocacy Campaign
"Away From Blame: Cigna’s Initiative To Fight The U.S. Opioid Epidemic"
SilverSparkpr
Best New Product Launch – Business
"Boom Supersonic: Breaking Through The Sound Barrier"
SilverFrench/West/Vaughan
Best Website – Business/Consumer
"Wrangler Sets Their Sites High"
SilverFrench/West/Vaughan
Best Use of Social Media – Business/Consumer
"Rodeo Right at your Fingertips"
SilverSallie Mae and Clyde Group
Best Use of Personality/Celebrity
"The Dee-1 Campaign"
Silver919 Marketing
Best Health, Medicine & Fitness Campaign
"VISITING ANGELS: Mother's Day Makeover"
SilverState Street Corporation
Best Investment, Banking & Financial Services Campaign
"Investing Capital to Create Change: State Street’s SHE Gender Diversity ETF Campaign"
SilverHollywood Public Relations
Best Not-for-Profit/Association/Government Campaign
"The Mayflower II's Long Journey Home"
SilverRuder Finn
Best Technology Campaign – Consumer
"Polaroid Swing"
SilverNorth 6th Agency
PR Innovation of the Year
"Fluent Political Pulse"
SilverJCP&L
Best Crisis Communications
"JCP&L Preps Customers for Winter Storm Jonas"
SilverFirstEnergy
Best Use of the Internet – Consumer
"FirstEnergy Scam Prevention & Information Website"
SilverNeff Associates
Best General Consumer Campaign
"goPuff- Becoming the "WaWa on Wheels"
SilverStrauss Media Strategies
Best Special Event/Stunt
"Democratic National Convention 2016"
SilverICR
Best General Business Campaign
"ICR + USCR: A Breakthrough in Reputation & Growth"
SilverIBM
Best Company Positioning/Branding
"Defining Cognitive Creativity with IBM Watson"
SilverEvansHardy+Young
Best Special Event/Stunt
"The Big Idaho Potato Meets the Big Apple"
SilverFinn Partners
Best Campaign Under $10,000
"Carvel Free Cone Day – "Kicking Off Ice Cream Season!"
SilverEdelman Italy
Best Education/Public Service Campaign
"Sport at the Service of Humanity"
SilverCurrent
Best Use of Personality/Celebrity
"Brita - Drink Amazing"
SilverCollab
Best Arts & Entertainment Campaign
"Launch of Collab - Helping Creators Earn a Living Doing What They Love"
SilverO'Reilly DePalma
Best Use of Personality/Celebrity
"Howie Mandel Leads the ActiClean Patrol to Launch a New Self-Cleaning Toilet"
SilverOgilvy Public Relations
Best Use of Personality/Celebrity
"LG TONE-Up Your Music"
SilverOgilvy Public Relations
Best Campaign Under $100,000
"Low Battery Anxiety"
SilverOgilvy Public Relations
Best Use of Research – Business/Consumer
"Low Battery Anxiety"
SilverMorphoTrust USA & RH Strategic Communications
Best Response to Breaking News
"MorphoTrust USA Promotes TSA Pre-Check"
SilverBronze
Murphy O'Brien Public Relations
Best Travel, Hospitality & Destinations Campaign
"The Peninsula Chicago"
BronzeSHIFT Communications
Best General Business Campaign
"Accounting for Success for AccountantsWorld"
BronzePAN Communications
Best Crisis Communications
"The Day the Internet Broke- Dyn's DDos Attack Crisis"
BronzePAN Communications
Best New Product Launch – Business
"Sisense Disrupts BI Market, Brings AI and IoT to the Enterprise"
BronzeHavas PR North America
PR Innovation of the Year
"Agile PR: Expert Messaging in a Hyper-Connected, Always-On World"
BronzeHavas PR North America
Best Technology Campaign – Business
"The Barnacle: Giving The Boot the Boot"
BronzeCigna
Best Health, Medicine & Fitness Campaign
"For The First Time Ever, TV Doctors Save Real Lives!"
BronzeRogers & Cowan
Best Special Event/Stunt
"AARP Movies For Grown-ups 2016"
BronzeFrench/West/Vaughan
Best Company Positioning/Branding
"Operation POTUS"
BronzeLandis Communications Inc.
Best Response to Breaking News
"LCI Reacts to Oakland's Ghost Ship Fire, Connects Community to Chapel of the Chimes For Support"
BronzeBullfrog + Baum
Best Campaign Under $10,000
"LEAP by B+B"
BronzeResponsibility.org/Hager Sharp
Best Use of Personality/Celebrity
"Shaquille O'Neal: Don't Get Caught Up in the Madness, Download the Virtual Bar App"
BronzeRuder Finn
Best Campaign Under $100,000
"Polaroid Swing"
BronzeBelle Communications with Lextant
Best Campaign Under $100,000
"Strategic Thought Leadership Campaign Delivers $1.5 Million+ in New Revenue"
BronzeFirstEnergy
Best Website – Business/Consumer
"FirstEnergy Scam Prevention & Information Website"
BronzeFirstEnergy
Best Education/Public Service Campaign
"Power Systems Institute Re-Launch Campaign - FirstEnergy Corp."
BronzePAN Communications
Best Technology Campaign – Consumer
"roOomy: Intersecting Technology, Real Estate and Interior Design"
BronzeMiller PR
Best Arts & Entertainment Campaign
"Meet The New Housewife, Dorit Kemsley"
BronzeDiffusion
Best Technology Campaign – Business
"Global Wireless Solutions Goes for Gold for Network Connectivity in Rio, with Forbes"
BronzeIBM
Best Technology Campaign – Consumer
"Defining Cognitive Creativity with IBM Watson"
BronzeThe Vision Council
Best Use of Social Media – Business/Consumer
"The Vision Council’s National Sunglasses Day Consumer Outreach Campaign"
BronzeLaughlin Constable
Best Special Event/Stunt
"Wisconsin Department of Tourism's Wisconsin Weekend in Chicago"
BronzeGOLD PR | Social Media
Best Use of Personality/Celebrity
"Fear No Mirror: Coolsculpting and Molly Sims"
BronzeThe Hoffman Agency
Best Campaign Under $25,000
"Predictive Planning and Industry Smarts Earn Sharper Shape Top-tier Buzz"
BronzeRF Binder and Dunkin' Donuts
Best Food & Beverages Campaign
"Dunkin' Donuts Crafts Coffee and Beverage Coverage in 2016"
BronzeRF Binder Partners
Best Investment, Banking & Financial Services Campaign
"The New Chubb: Unifying the Reputations of Two Revered Insurance Brands"
BronzeCurrent
Best General Consumer Campaign
"Brita - Drink Amazing"
BronzeO'Reilly DePalma
Best New Product Launch – Consumer
"Howie Mandel Leads the ActiClean Patrol to Launch a New Self-Cleaning Toilet"
BronzeKivvit
Best Issue/Cause Advocacy Campaign
"A CAMPAIGN FOR JUSTICE ON NAZI STOLEN ART ON MORAL GROUNDS (AND DAME HELEN MIRREN)"
BronzeOgilvy Public Relations
Best Use of Research – Business/Consumer
"LG TONE-Up Your Music"
BronzeHenry Schein
Best Issue/Cause Advocacy Campaign
"Henry Schein 'Helping Health Happen' for 5.5 Million Children in Need of Oral Care"
BronzeHealth Resources and Services Administration
Best Not-for-Profit/Association/Government Campaign
"National Health Service Corps - Corps Community Month 2016"
Bronze
