BackBay Communications is a financial services branding, content marketing and public relations specialist firm. We take an integrated, brand-centric, content-driven approach to developing integrated communications programs that build awareness, credibility and drive new business for our clients.  BackBay’s services include public relations, branding, website development, marketing materials, videos, advertising and social media. We are highly regarded for developing sophisticated thought leadership programs and for our relationships with the business and trade media.  With offices in Boston and London and international agency partnerships, BackBay serves financial services companies around the world. See our brief overview video here: www.BackBayCommunications.com.