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The Sway Effect is one of the fastest growing marketing and communications agencies in the industry today. We are founded by Jennifer Risi, who sought to reinvent how the industry works and thereby, created an environment that reflected the feedback from clients, peers and next generation talent. At the heart of our work, we are focused on “swaying” opinion and influencing outcomes on behalf of our clients while putting DEI at the center of everything that we do. Our network has the experience and deep skills that can solve problems across industries and geographies. We are nimble, adaptable and diverse in both skill and talent. And, above all else, we are accountable. We partner with our clients and serve as an extension of their internal teams. We meet our clients where they are and where they live – providing the senior, personal counsel that they need, and frankly deserve.

405 Lexington Ave. - Floor 8
New York, New York
10174
Tel. 2129200035

Awards won

2022
Gold

Best Not-for-Profit/ Association Campaign

How the 4A’s Re-Established its Leadership Position and Grew its Membership

2022
Gold

Best Business to Business Campaign

How the 4A’s Re-Established its Leadership Position and Grew its Membership

2022
Silver

Best Investor Relations

The Reinvention of Signet Jewelers – How the Brand is Establishing New Industry Standards From Wall Street to Main Street

2022
Bronze

Best Crisis Management

The Reinvention of Signet Jewelers – How the Brand is Establishing New Industry Standards From Wall Street to Main Street

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What Our Winners Are Saying

We are simply elated, and will use the award to boost our image and to get more donations to further our important work!

Spencer Dusebout, Co-founder, H4O

We are proud and honored to have received this recognition and without a doubt will be using this in our marketing and business development efforts.

Greg Mondshein, Managing Partner, SourceCode Communications

Earning this honor sets a new standard of excellence. After winning one, you want to create an environment that consistently produces work that measures up.

Ernie Grigg, Managing Director, The Carolina Agency

The Bulldog PR Awards have emerged as an important credential in the public relations and public affairs fields. For Clyde Group, our winning entry helped acknowledge the work we have done in establishing a best-in-class agency focused on measurable outcomes for our clients.

Alex Slater, Managing Director, Clyde Group

When I initially heard that I had been given the highest honor, I was speechless! Having the seal of approval from your peers, as well as from respected award-winning journalists can't be matched.

Rhonda Rees, Principal, Rhonda Rees Public Relations Company

Although we are a small, well respected firm, this win validates us as an agency and will assist us in building the credibility and awareness we need in the US.

Randolph Pitzer, General Manager (Americas), SE10